Product reviews for Communication Magic

The author explains the philosophical bases and epistemological assumptions underlying NLP and demonstrates that NLP is a powerful form of applied psychology. The text and numerous clearly presented tables contain a wealth of information and help the reader to make sense of some complex NLP techniques.

The chapters of the book develop logically and offer a number of case studies and clear explanations of why particular NLP interventions work.

The book is relevant to those in business and those engaged in therapeutic healthcare related activities. It focuses upon core skills and describes how these can be utilised to change attitudes and behaviour.

I particularly liked the mapping section of the book, which will help readers to better understand the foundations of NLP and obtain greater, success, confidence, and positive outcomes in applying the techniques. Case examples and skills-based exercises ensure effective learning.

Personally I would have liked the author to specifically consider the relevance of NLP to clinical healthcare practice but appreciate that the book was written with a wider readership in mind.